4 Tips on How to Add Background Images in Email Template
Images are great attention-catchers and it’s extremely important to use them the right way. When it comes to backgrounds, you get additional layering possibilities and you can place the key message on...
View ArticleHow to find emails: Best email scraping practices 2020
The email list is the ground of an email campaign. Collecting email addresses isn't a simple task for both newcomers and professionals. Finding emails becomes harder each day. In this article, we've...
View ArticleSumming Up 2020. Best Email Marketing Articles
2020 is ending and it's time to sum up. We've analyzed our articles in 2020 and collect the most popular and important posts that help to have a successful email campaign in 2021! Read the article to...
View ArticleMarketing Horoscope 2021
The Year of the White Metal Ox will soon come and hit. Unlike the cunning Rat, the Ox is hardworking and reliable, which means 2021 will bring significant professional sphere changes to everyone who’s...
View ArticleIn Search of Inspiration: The Best New Year Email Messaging Samples
Why should emails have a unique and effective design? It’s simple: if your competitors have learned how to create engaging content, you also need something special to attract the user’s attention....
View ArticleEmail Design Trends 2021: Scoop By Scoop
Give your email design strategy a fresh makeover with the key email design trends to look for in 2021. Stay with us to make your efforts research-backed and result-driven for your next email campaign.
View ArticleWhat Was Happening to Email Marketing During 2020?
We have inquired with marketers about the 2020 email marketing highlights & challenges. Which changes were brought by the pandemic, and what the mailers changed? If you'd like to find out what 2020...
View ArticleBulk SMS for a Startup: How to Organize Business Promotion from Scratch
Why is SMS one of the best promotion options? It is difficult to start a new business. Even if you already have the experience, each project is unique and still requires original solutions. There are a...
View ArticlePitfalls of the Cheap SMS Services: Trap for Scrooge
Mobile marketing is in good progress and increases at a rapid rate. Of course as in any business, among lots of opportunities for bulk SMS features happens fraud and unlawful acts. People who wish to...
View Article“Affiliate Program: What’s that and how to make money on it? “an Interview...
Dear readers, the time has come to meet one of the members of our team. And, perhaps, you will bring out useful knowledge in the field of marketing and open another loophole for increasing your income....
View ArticleHow dangerous is your email database? Caution toxic!
The Email database is a fundament of a mass mailing campaign. We prepare the test to help you to check whether your email list is high-quality. Furthermore, we give some tips how to improve it.
View ArticleHow to Segment Email List to Increase CTR
According to HubSpot, “marketers who use segmented campaigns note as much as a 760% increase in revenue.” In email marketing, dividing a database into groups is called segmentation. Everyone’s looking...
View ArticleUnsubscribe link: To Be or Not to Be
Unfortunately, sometimes clicking the subscribe button is inevitable. And if this has already happened, and you need to make the process simpler and more comfortable, read on how to improve your...
View Article5 Life Hacks of Atomic SMS Sender: Make Full Use of Bulk SMS Service
In this article, we will tell you more about the service possibilities you probably might not know. So, stay with us to discover the life hacks for using SMS senders to the fullest.
View ArticleProven Tips How to Develop Successful Email Drip Campaigns
A drip campaign is a good way for brands to send special offers and specific information to a target audience without spending the whole day monitoring these communications.
View ArticleDigital Marketing Webinars That You Can’t Skip
We prepare a list of new and effective webinars, so you are able to improve your skills. Let’s start together!
View Article7 Ways to Find Leads That You Are Ashamed Not to Know
Lead generation is an integral element of your lead management, a marketing tactic aimed at finding potential customers with specific contact information. Actively used in the consumer sector, and...
View ArticleHow to Write a Sales Message: 3 Important Tips
How to write the right promo-message and avoid mistakes? We've collected some sales writing tips in this article that will help experienced and novice marketers to improve sales message. We analyzed...
View ArticleHow to Make Mailing More Beautiful: Top Tips from Designers
Email design campaign experts says visually appealing email designs and flawless code are the basis in creating perfect emails.
View ArticleHow to Avoid Emails Going to Spam: Top Tips from Email Marketer
And e-mailing campaigns are still one of the most powerful tools. However, there are always some recipients in your contact base that may mark your letters as spam. Why? In this article, we will find...
View ArticleHow to Choose Mass Mailing Software and Not to Waste Money. Infographics
How to choose an effective tool for mail parsing & mass mailing when there is no one to help you with the nuances? Explore the infographics on the top criteria for choosing your ideal mailing...
View ArticleGeo-Targeted Text Message Campaigns
Geo-fencing in SMS marketing is the key to reach your target audience and engage many new leads. Have you ever thought that you can send bulk text messages to the clients when they pass near your...
View ArticleHow to Choose Email Parser and Not to Waste Money. Infographics
In email marketing parsing is widely applied to make it effective, and the email parsing software is widely sought after by experienced marketers. Why choosing an email parser to save your time and...
View ArticleTop 12 Email Marketing Tutorials That Really Help
Do you want to start your own business, but don't know how to make your email campaign successful? Or you have made email advertising but have no feedback. Don't worry! We have good news for you. Catch...
View Article500+ Spam Words that Could Send Your Mail List into Spam
The words you use directly affect your mailing results. So, let’s consider how to get rid of spam words to reduce spam complaints and increase the deliverability of your emails in your next email...
View ArticleMailing laws and regulations that you should remember forever
Mass mailing is a very important tool in your marketing strategy. With its help brands are able to communicate with customers and to convey your values. But whatever you do, you need to remember about...
View ArticleHow to create promo emails that increase sales
Email marketing gives a great opportunity to communicate with clients personally. You can inform them or promote goods in email. In the case of the newsletter is perfect, the customer makes a purchase....
View ArticleThe Best Time to Send Emails (Backed by Expert Research)
Email marketing isn't simple. To start a mass mailing campaign you should take into account many factors. For example, the quality of mailing base, email's content and the most appropriate time to...
View ArticlePrimary, Promotions or Spam? How to get to the right Gmail folder
Each marketer dreams of “Primary” and is afraid of “Spam”. In this article we tell you some tricks how to make emails hitting into Primary, Promotions and Spam.
View ArticleOnce, twice, regularly? How to get results without annoying your recipients
Email frequency has a significant impact on customer engagement and a company’s revenue. Subscribers react to changes in mailing frequency in different ways. If you need to know in what ways and how...
View ArticlePersonalization is not just a name. Get full of personalized mass emails
Personalization of email newsletters is the process of creating emails that take into account the personal data of their recipients: their preferences, interests, place of residence, gender, age, and...
View ArticleFreedom for subscribers: How to unsubscribe a client from SMS mailing
How to stop text message? Many marketers feel that it is not necessary to make sure that it is easy for a customer to unsubscribe from texts. To refuse getting SMS is a natural right of any subscriber....
View ArticleEmail Marketing Statistics and Measuring Tools
In the case you need some more insights on the most important email analytics & metric, as well as effective tools for measuring, look through the latest list of KPIs in an incredible infographics...
View ArticleThe problem of image-based newsletters: Cool but Spammy
Image-only emails are rather risky. But why a majority of the brands ignore this fact? Just look in your inbox. Are they so brave sending such newsletters or maybe they use some secret knowledge,...
View ArticlePop-up window: How to sell with its help
Pop-up ads or the so-called pop-ups are forms of online advertising on the Internet, which are often used in digital marketing. How to make a successful pop up ad may be quite a breathtaking...
View ArticleHow smart is your e-mail marketing campaign?
If you do not know what email marketing metrics analytics is, then you are welcome! Read the article and find out how to make your newsletter 50% better.
View Article11 things to know about email marketing
The main task of every marketer is to give subscribers what they need now and in a form that will be accessible and understandable to every person. Read the article and find out 11 life hacks that will...
View ArticleTop 10 tips for making your email marketing more effective
There are about ten metrics for emails you may find in marketing, however, not all of them are of special interest, yet that depends on your marketing goals. With top 10 tips for email marketing you...
View ArticleDelivery and Deliverability: The Best Practices
Email marketing is the new hit thing about e-commerce. Connecting with your audience, informing and communicating with them personally through emails is definitely a golden way to boost your business....
View ArticleWhat do your subscribers want from your mailings?
Reactivate your inactive subscribers that reduce your Open Rate, so that to boost your new email campaigns. Discover more on what makes effective marketing campaigns and which things to improve there.
View ArticleBest Happy Birthday Email and SMS Examples
People are happy to share their data, including their birthday, if you ask for it. Discover how to set up the data collection seamless & effective and use nice congratulation examples?
View ArticleYour Virtual Manual to Email Design Best Practices
Are your emails not able to drive enough revenue for your business? Here are some email design best practices that will be helpful to you. An awesome infographic helps to remember all details.
View ArticleHow to make money with emails: Guide for beginners
Newsletter is not only a way to convey information to the audience, but also a working tool for money making. Discover some proven methods of making money on email newsletters, and also learn how to...
View ArticleInfluencers: Who are they and how to make them useful for business
Discover who influencers are, what’s their contribution to your marketing success may be. Also, find out & how to work with them and where to look for by studying our post, which will help to...
View ArticleWhy do you need interactive email
One of the ways to preserve the effectiveness of your campaigns is interactive mailings. How? – By adding games, tests, various contests, gifs to the email templates instead of traditional pictures or...
View ArticleTypes of email sendings
The type of mailing is always determined by the purpose that you are pursuing - that is, the actions you want your subscribers to get motivated by. Make it right with our help.
View ArticleHow to build a profitable online store from scratch
Look through several ideas to help you build a store online, segment your audience & launch your sendings, so that to make money faster. These are free tips that make it convert. Try, experiment,...
View ArticleEmail newsletter: How to remind about the important without being annoying
The majority of marketers have problems with when and how to send reminders. To make the things clear I found out for you all the details on: what is email reminder, remind e-newsletters mistakes, how...
View ArticleWhat is lead scraping?
Find out more about the program that collects leads from many websites, applications, or databases and presents them in a human-readable form.
View ArticleHow to write cold outreach email
Cold email marketing is the process of getting in touch with people via letters. It is important to discover in detail how to write such emails for outreach campaigns and raise not only your open rate,...
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